ITCN Asia’11

The 11th Annual ITCN Asia was held started the Expo Center yesterday,  celebrating success of the IT Industry despite the lack of support, provided by the current back city environment. The event, hosted by eCommerce is aimed at bringing about innovation in the ICT Industry in Pakistan.

The event, partnered with some of the leading global and local IT organizations, hopes to “focus on relevant Technology in different Sectors and Sub-Sectors.” The entire event  which has been sub-divided into various conferences and exhibitions also hopes to provide a good balance between the local IT, Telecom & Electronic industry players, senior decision makers and practitioners.

One of the main attractions of the show, especially for students from the IT, Telecom and Engineering disciplines was the P@SHA Launch Pad exhibition. The Launch Pad is an opportunity for students to showcase innovative ideas and projects and talk about how their projects could be used in real-life situations. The projects, which were discussed in front of a panel of judges and various audiences, also had to be able to have a workable marketing strategy to show how practical, or impractical, they actually were!

This year’s projects showcased covered, once again, a vast range of ideas, and were each useful in their own ways. From banking, to social networks, to shopping to controlling cell phone usage in authorized areas, each project was unique in its own way. Some of them included the SIMYX Web, Intelligent Computing Engine, SmartChoice.pk, Shop Holler, Cardless ATM Banking and Grass: Think Social.

 

 

 



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